一种基于用户关注行为的标签预测方法研究
CSTR:
作者:
作者单位:

作者简介:

通讯作者:

中图分类号:

TP391

基金项目:

国家自然科学基金资助项目(71771152,617773248);国家社会科学基金资助项目(18ZDA088,20ZDA060)


Label prediction based on user’s attention behaviors
Author:
Affiliation:

Fund Project:

  • 摘要
  • |
  • 图/表
  • |
  • 访问统计
  • |
  • 参考文献
  • |
  • 相似文献
  • |
  • 引证文献
  • |
  • 资源附件
  • |
  • 文章评论
    摘要:

    为从互联网用户的关注行为中抽离出更有效的用户标签,通过挖掘用户行为的关注特性,对标签进行预测,完善用户画像系统。首先,构建用户和关注行为对象的邻接矩阵,对其进行奇异值分解,得到行为特征矩阵;然后,利用逻辑斯蒂回归模型训练特征矩阵,预测用户行业属性标签;最后,针对微博上673144条用户行为数据进行实验研究。结果表明,利用用户关注行为特征矩阵预测行业标签,15类行业标签中预测准确性的最大值可达到0.657。研究结果缓解了用户关注行为的稀疏性,并且提升了行业标签的预测效果,改善了用户关注行为不能很好反映用户重要标签的缺陷,可为互联网用户画像贴标系统提供借鉴。

    Abstract:

    In order to extract more effective user tags from the attention behaviors of Internet users, attention characteristics of user behaviors were explored, and tags were predicted to improve the user portrait system. By constructing the adjacency matrix of the user and the attention behavior object, singular value decomposition was then performed to obtain the behavior feature matrix, and the logistic regression model was finally used to train the feature matrix and to predict the user's industry label. Experiments with 673 144 user behavior data on Weibo were carried out. The results show that the maximum prediction accuracy of 15 industry labels can reach 0.657 by using feature matrix of the user attention behavior to predict industry labels. The innovation is to alleviate the sparseness of user attention behaviors and improve the prediction effect of industry labels. The defects of users’ important labels can not be well reflected by improving user attention behaviors. The research provides a reference for the portrait labeling system of Internet users.

    参考文献
    相似文献
    引证文献
引用本文

邓春燕,郭强,林青轩,王雅静,刘建国.一种基于用户关注行为的标签预测方法研究[J].上海理工大学学报,2021,43(3):313-318.

复制
分享
相关视频

文章指标
  • 点击次数:
  • 下载次数:
  • HTML阅读次数:
  • 引用次数:
历史
  • 收稿日期:2020-09-08
  • 最后修改日期:
  • 录用日期:
  • 在线发布日期: 2021-07-05
  • 出版日期:
文章二维码